Metropolitan store
STREET ONE / RETAIL CONCEPT FOR MAJOR EUROPEAN CITIES / 2014
We developed a retail concept for the STREET ONE fashion brand for major European cities. The first pilot store was implemented in Vienna on central Kärtner Straße.
The store design was inspired by how the view of fashion has been changed by our digital companions. Elements of the digital world find analogue interpretations in the store.
Photos: Christian Schaulin